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15 October 2025

Casa Rinaldi presents: flavour up, the boldest way to start any dish

Every great dish starts somewhere. A base. A soffritto. A few ingredients layered slowly in a pan until the kitchen smells like something’s happening. That’s how we cook in Italy, not always fast, but always with intention. But what if there were a way to get the right flavour and skip the wait?

Meet flavour up, Casa Rinaldi’s newest and most pop-inspired launch: a line of ready-to-use flavour bases that bring all the depth of traditional Italian cooking, without the hours at the stove. Think of it as your new not-so-secret ingredient, made for anyone who wants to cook with soul and serve with confidence.

A versatile seasoning for adding depth without the prep

The new flavour up line isn’t here to replace how you cook. It’s here to enhance it. These aren’t ready-made sauces, but bold, concentrated blends you can use either during cooking or as a finishing touch. It’s that little thing that makes people say: what did you put in this?

At the heart of each blend is high-oleic sunflower oil, a key ingredient that does more than just hold it all together. Rich in oleic acid and vitamin E (both known for their heart-healthy, antioxidant properties), it offers a double benefit: a light, neutral taste that lets the other ingredients shine, and a high smoke point that makes it perfect for everything from sautéing to slow roasting. In other words, flavour up isn’t just convenient, it’s crafted to meet the standards of serious cooks, food lovers, and professionals alike. A product that earns its place in the pantry, one squeeze at a time.

One squeeze, endless possibilities

Each flavour up blend is crafted to enhance a specific culinary world, but the possibilities go far beyond the label. Whether you’re cooking from scratch or elevating a quick meal, just one squeeze unlocks bold, layered flavour.

  • flavour up your pasta: a fragrant base of basil and garlic, perfect for cooking or adding that final touch to your pasta dishes.

  • flavour up your pizza: a spicy blend with chili pepper, designed to wake up your dough and add depth to every bite.

  • flavour up your meat: smoky rosemary creates a strong Mediterranean profile, ideal for grilling, roasting, or braising.

  • flavour up your fish: delicate yet aromatic, this blend of dill and lime brings freshness and balance to seafood dishes of all kinds.

For real life, not just restaurant life

At Casa Rinaldi, we work with chefs every day. But we also cook at home, on weeknights, with limited time and big appetites. We created flavour up with real kitchen life in mind, and it shows in every detail:

  • Pro-inspired dosing spout makes it easy to control flavour with just one hand

  • 100% recyclable packaging supports a low-waste kitchen, at home or in hospitality

  • Each bottle includes a QR code linking to tips, usage ideas, and exclusive recipe inspiration

In a world full of complicated options, flavour up is something rare: a simple idea, done well.